David A. West

Why You May Want to Adopt Social Media

To make friends and grow your “circle of influence”

No doubt some people are using social media sites like Twitter to build a list of loyal followers and to follow people of influence. The “social circle” can become an important influence on some. Others may be influenced. A great example of this potential influence is how Google is now returning a mix of search results, including “Results from people in your social circle…” Who better to trust than someone you know?

Drive Traffic to Your Sales Funnel

Probably one of the areas of Social Media that creates the most contraversy… but don’t kid yourself, a lot of people are using social media to drive traffic to their marketing website.

Listen to What is Being Said

Don’t want more friends? Not worred about using social media to drive interest in your products? At the very minimum, if you are not in the social circle, you may miss an important opportunity to manage your reputation. This may be one of the reasons many business owners are adopting social media. Reputation management does not have to be a full time job, but one day, it might be.

And on Another Note…

The VAR Guy, wrote about “Seven Signes Your Social Media Coach is a Fraud” today. He has whipped up a good converstation that is worth pondering. Thanks VAR Guy for your kind mention of Stuart and Ulistic.

I recently had a bit of my own rant about Social Media Consultants, among other… here.

Cheers,

David